💊 Pharmacy & Medical Supply Website — Turkey
Turkey's pharmacy sector is governed by Law No. 6197 on Pharmacists and the TEB (Turkish Pharmacists' Association) Code of Ethics. While prescription drug sales online are prohibited, OTC products, medical supplies, dermo-cosmetics, food supplements and hygiene items have become a major digital opportunity. Searches like «duty pharmacy near me», «orthopedic insole» or «blood glucose meter» generate millions of monthly queries on Google. ZunaPro builds KVKK-compliant, mobile-first websites integrated with iyzico, PayTR and BKM Express for Turkish pharmacies and medical retailers.
Why a Pharmacy & Medical Website Matters?
- Local SEO and Duty Information: An optimised Google Maps profile with opening hours and duty shifts captures patients in real time; district + product queries (e.g. «Kadıköy orthopedic insole») convert directly into organic traffic.
- KVKK-Compliant Prescription Handling: Health data is special category personal data; KVKK Art. 6 requires explicit consent, a separate processing agreement, encrypted transmission and local cloud hosting (TÃœRKSAT preferred).
- OTC and Medical E-commerce: 24/7 sales of non-prescription items, orthopedics, diapers, glucometers and blood pressure devices with iyzico/PayTR instalments and BKM Express.
- SGK-Contracted Medical Suppliers: MEDULA info pages, prescription enquiry forms, patient appointment modules and cargo tracking for contracted medical suppliers.
- Dermo-Cosmetics and Supplements: Online showcase for La Roche-Posay, Bioderma, Vichy; smart filters (skin type, concern, age) triple conversion rates.
- Drug Information and Interaction Checker: Patient guides, interaction warnings and an «ask the pharmacist» form boost E-E-A-T authority signals.
Which Pages Should Be Included?
A solid pharmacy or medical site contains:
- Homepage (duty, campaigns, featured products)
- About Us and Pharmacist Team
- OTC Products (categories + filters)
- Dermo-Cosmetics and Skincare
- Medical Supplies (orthopedic, respiratory, diabetes)
- Mother and Baby category
- Food Supplements (with TÄ°TCK notification number)
- Duty Pharmacy / Location page
- Ask the Pharmacist / Online Consultation form
- Blog (health tips, seasonal guides)
- KVKK Disclosure, Distance Sales, Return Policy, Contact
Which Features Should Be Included?
- iyzico + PayTR + BKM Express: Mandatory 3D Secure, instalment table, cash-on-delivery option, Apple Pay/Google Pay.
- Aras/Yurtiçi/MNG Cargo integration: Auto label printing, cold-chain notes, tracking link by SMS/email.
- WhatsApp Business API: «Send your prescription, we'll prepare it» flow with order status notifications.
- Stock and Barcode Management: API sync with pharmacy automation software (Farmasis, Reçete BT, Farmakod) plus expiry-date alerts.
- E-Invoice/E-Archive: GÄ°B-approved integrator (Logo, QNB eFinans) for B2C e-archive and B2B e-invoice.
- Multilingual Showcase: English, German, Russian, Arabic support for tourist hubs like Antalya and Istanbul.
Plans and Pricing
ZunaPro pharmacy and medical packages are delivered turnkey with KVKK compliance, payment and cargo modules:
| Plan | Annual Price | Best For |
|---|---|---|
| Starter | 5,900 TRY / year | Neighbourhood pharmacy, single location with showcase + duty + contact |
| Corporate | 15,900 TRY / year | Mid-size pharmacy or medical store with dermo-cosmetic + OTC + medical e-commerce |
| Premium | 25,900 TRY / year | Multi-branch medical chain, SGK-contracted, multilingual with B2B portal |
All plans include VAT. Domain fees vary by extension; an exact quote is provided at application.
In 2026 a non-digital pharmacy is invisible even in its own neighbourhood. With ZunaPro you go live in 7 days with a KVKK-compliant, iyzico-integrated, duty-aware pharmacy site that grows patient loyalty and OTC revenue at the same time.