🏨 Hotel & Tourism Website — Poland
Poland's tourism industry breaks records every year thanks to Kraków, Gdańsk, Zakopane and the Mazury lake district; yet with Booking.com and Airbnb commissions reaching 15-20%, every hotel and guesthouse needs a direct-booking website. ZunaPro delivers hotel sites compliant with Ustawa o usługach hotelarskich, with BLIK payments and full RODO compliance.
Why Does Your Polish Hotel Need a Website?
- Commission-free bookings: Replace the 18% Booking.com commission with direct BLIK payments on your own site.
- RODO compliance: Process guest data (passport, PESEL) on infrastructure aligned with the 2018 Personal Data Protection Act.
- Category transparency: Display the official star rating and category under Ustawa o usługach hotelarskich.
- Google Hotel Ads + metasearch: Price-parity sync with Trivago, Kayak and Google Hotels.
- Multilingual reach: Polski, English, Deutsch, Українська — essential for German and Ukrainian travellers.
- Seasonal campaigns: Boże Narodzenie, Sylwester w górach and majówka packages.
Which Pages Should It Include?
A strong hotel site features:
- Homepage with hero and booking widget
- Rooms and suites
- Restaurant and Spa
- Special offers and last-minute deals
- 360° gallery
- Conferences and weddings
- Local attractions
- Contact and directions
- Privacy policy (RODO)
- Hotel regulations
Which Features Are Essential?
- Booking engine: Channel manager (Booking, Expedia, Airbnb) and PMS sync.
- BLIK + Przelewy24: Mandatory for Polish guests, 6-digit BLIK code for instant payment.
- Automated VAT invoice: JPK_V7 compliant, B2B invoice generated by NIP entry.
- Schema.org Hotel: Stars, prices and rich snippets in Google search.
- Voucher system: Gift cards for Walentynki and Dzień Matki.
Packages and Prices
Three tiers tailored to property size:
| Package | Yearly Price | Who Is It For? |
|---|---|---|
| Starter | 899 zł rocznie | Pensjonaty, agritourism, 1-10 rooms |
| Business | 2199 zł rocznie | 3-4 star hotels, channel manager |
| Premium | 3999 zł rocznie | 5* hotels, SPA, chains, multilingual |
All packages include VAT.
ZunaPro launches your Polski, English and Deutsch site within 7 days, with BLIK and Przelewy24 active from day one.