💊 Pharmacy & Medical Supply Website — Germany

In Germany (Deutschland), the pharmacy and medical supply sector operates under one of Europe's strictest regulatory frameworks: ApoG, AMG, ApBetrO and HWG, combined with full DSGVO and Patientendatenschutzgesetz compliance whenever patient data is processed. A modern Apotheke website is no longer a brochure — it is a digital health touchpoint that bridges e-Rezept, OTC consultation and Notdienst visibility.

Why Your Pharmacy Needs a Website

• DSGVO and patient privacy: Every form that handles health data requires explicit consent and a signed Auftragsverarbeitungsvertrag (AVV).
• TMG §5 Impressumspflicht: Pharmacist name, Approbation, responsible Apothekerkammer and supervisory authority must be listed.
• HWG (Heilmittelwerbegesetz): Drug advertising rules apply; the mandatory Pflichttext must always appear.
• Google and Jameda reviews: German consumers heavily rely on local review platforms before choosing a pharmacy.
• Notdienst visibility: Emergency duty rotation must be visible and one-tap callable on mobile.
• e-Rezept readiness: Gematik-aligned prescription upload is the new standard expectation in 2026.

Essential Pages

A solid Apotheke and medical site should include:

• Home (e-Rezept and Notdienst highlighted)
• About / Pharmacist team
• Counseling services (diabetes, travel, dermo)
• OTC product catalogue
• Upload e-Rezept
• Medication reservation
• Notdienst and opening hours
• Datenschutzerklärung (DSGVO)
• Impressum (TMG §5)
• Contact and map

Must-Have Features

• Formal Sie tone: Builds the trust German healthcare customers expect.
• TTDSG cookie banner: Consent management is legally mandatory.
• Encrypted Rezept upload: SSL, automatic deletion policy, audit log.
• SEPA and PayPal checkout: Giropay, Klarna, Sofort and Apple Pay for OTC orders.
• Multilingual UI: Turkish and English boost conversion in multicultural districts.
• ProvenExpert integration: Verified reviews strengthen trust signals.

Packages and Pricing

ZunaPro offers three plans for German pharmacies and medical suppliers:

All packages include MwSt. (German VAT). Domain fees vary by extension; an exact quote is provided on application.

View Packages

Turn your Apotheke into a digital health hub: DSGVO compliant, Notdienst integrated, e-Rezept ready — and trusted by your patients.