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Germany — Website for Nutritionists & Dietitians

Anyone in Germany looking for nutrition counselling today usually finds it via Google or Instagram — but the decision is made on a website that explains your qualifications and how you work. Your own website turns followers into consultation appointments and sets you apart from unqualified advice online.

Why Your Own Website Matters

  • Show your qualifications: “Diätassistent” is a legally protected professional title, whereas “Ernährungsberater” is not. Making degrees and certificates visible builds trust.
  • From Instagram to enquiry: Followers decide on the page behind the link in your bio — the appointment request should be one click away.
  • Explain health insurance subsidies: Many clients ask whether their Krankenkasse subsidises the counselling. A clear explanation saves you follow-up questions.
  • Showcase your specialisms: Weight management, sports nutrition, pregnancy, diabetes or children's nutrition on dedicated pages attract the right clients.

Which Pages Should It Have?

  • Homepage (specialisms, appointment request)
  • About me (training, certificates)
  • Services (weight, sport, pregnancy, children, clinical nutrition)
  • Online counselling (process and support)
  • Health insurance subsidy
  • Blog & recipes
  • FAQ
  • Impressum, privacy policy & contact

Which Features Are Essential?

  • Appointment requests: In-person and online counselling arrive as separate request types.
  • GDPR-compliant intake form: Height, weight and pre-existing conditions are health data (Art. 9 GDPR) and are collected with a privacy notice and explicit consent.
  • Recipe and article blog: Useful recipes and well-founded articles bring visitors from Google over the long term.
  • Instagram link page: One link in your bio for appointment requests, WhatsApp and services.
  • Legally sound Impressum: Mandatory details under § 5 DDG.

Packages and Prices

Zunapro offers three annual packages for nutrition counselling and dietetics:

PackageAnnual PriceBest For
Starter€990 / yearSelf-employed nutrition counsellors
Corporate€2,790 / yearPractice with several counsellors and a recipe archive
Premium€4,900 / yearOnline payment, client portal and CRM

All packages include MwSt. (VAT).

View website packages for your practice

Frequently Asked Questions

Can I show before-and-after photos?

We advise against it: weight-loss promises and before-and-after images are legally sensitive in health advertising. Instead, we put your qualifications, your approach and helpful content front and centre.

Can I mention health insurance subsidies?

Yes. A dedicated page explains under which conditions your counselling may be subsidised — the conditions are set by the health insurers; we make sure they are presented clearly.

Is the website suitable for online counselling?

Yes. Online counselling appears as a separate service and request type; the session itself runs on the service of your choice.

How secure is my clients' health data?

Forms are transmitted encrypted, include a privacy notice and explicit consent, and treat health information as specially protected data under Art. 9 GDPR.

Can I sell counselling packages online?

Yes, online payments for counselling packages are included in the Premium package.

Can I manage recipes and articles myself?

Yes. With a simple editor you add recipes, blog articles and service changes without any technical knowledge.

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